New Majority Capital Foundation (NMCF) is working to close persistent wealth gaps in the U.S. by providing education, transition planning, research, and support to help underrepresented entrepreneurs acquire and grow existing businesses.

Established in 2022, the foundation sought a design partner to bring their first impact report to life. We collaborated with NMCF to design and develop a dynamic report microsite featuring custom animations, an interactive timeline and map, and embedded video stories. Building upon their core brand foundation, we expanded the visual language to create a bold, immersive experience. We also developed a suite of launch graphics, short video assets to support promotion across social and email channels, and a PDF version of their report.